The problem

Childhood poverty is inherited and stubborn

In the richest country in the world, one in six children is born into poverty—more than 575,000 each year. When poverty is assigned at birth, exposure to economic hardship directly impacts how children develop, making them far more likely to remain in poverty as adults. These children face structural disadvantages, including limited access to quality healthcare, nutrition, and educational resources, all of which dramatically limit their opportunities for economic mobility and future prosperity.

Economic class at birth

Poor

Lower middle

Middle

Upper middle

Wealthy

Poor

19%

Lower

middle

15%

Middle

11%

Upper

middle

10%

Wealthy

2%

The problem

Childhood poverty is inherited and stubborn

In the richest country in the world, one in six children is born into poverty—more than 575,000 each year. When poverty is assigned at birth, exposure to economic hardship directly impacts how children develop, making them far more likely to remain in poverty as adults. These children face structural disadvantages, including limited access to quality healthcare, nutrition, and educational resources, all of which dramatically limit their opportunities for economic mobility and future prosperity.

Effects of poverty

A multidimensional struggle

The consequences of childhood poverty extend far beyond the immediate material hardships.

When a child experiences poverty from birth, their entire developmental trajectory is affected in profound ways. The chronic stress of scarcity rewires developing brains, with research showing measurable differences in brain structure and function by age three. This toxic stress disrupts attachment, emotional regulation, and cognitive development during critical periods when children should be building foundations for future learning.

Meanwhile, parents struggling to make ends meet often work multiple jobs with unpredictable hours, limiting crucial bonding time and consistent caregiving. The science is clear: poverty doesn't just limit resources—it fundamentally alters how children grow, learn, and develop their potential.

Exclusion

Abuse

Trauma

Despair

Disability

Exclusion

Malnutrition

Anxiety

Illiteracy

Aggression

Neglect

Malnutrition

Mistrust

Addiction

Violence

Inequality

Homelessness

Mistrust

Unemployment

Illness

Depression

Confusion

Stigma

Unemployment

Insecurity

Disease

Fear

Shame

Isolation

Insecurity

Effects of

poverty

Effects of poverty

A multidimensional struggle

The consequences of childhood poverty extend far beyond the immediate material hardships.

When a child experiences poverty from birth, their entire developmental trajectory is affected in profound ways. The chronic stress of scarcity rewires developing brains, with research showing measurable differences in brain structure and function by age three. This toxic stress disrupts attachment, emotional regulation, and cognitive development during critical periods when children should be building foundations for future learning.

Meanwhile, parents struggling to make ends meet often work multiple jobs with unpredictable hours, limiting crucial bonding time and consistent caregiving. The science is clear: poverty doesn't just limit resources—it fundamentally alters how children grow, learn, and develop their potential.

40%

of children in low-income families

develop insecure attachments

Exclusion

Abuse

Trauma

Despair

Disability

Exclusion

Malnutrition

Anxiety

Illiteracy

Aggression

Neglect

Malnutrition

Mistrust

Addiction

Violence

Inequality

Homelessness

Mistrust

Unemployment

Illness

Depression

Confusion

Stigma

Unemployment

Insecurity

Disease

Fear

Shame

Isolation

Insecurity

Effects of

poverty

Effects of poverty

A multidimensional struggle

The consequences of childhood poverty extend far beyond the immediate material hardships.

When a child experiences poverty from birth, their entire developmental trajectory is affected in profound ways. The chronic stress of scarcity rewires developing brains, with research showing measurable differences in brain structure and function by age three. This toxic stress disrupts attachment, emotional regulation, and cognitive development during critical periods when children should be building foundations for future learning.

Meanwhile, parents struggling to make ends meet often work multiple jobs with unpredictable hours, limiting crucial bonding time and consistent caregiving. The science is clear: poverty doesn't just limit resources—it fundamentally alters how children grow, learn, and develop their potential.

Exclusion

Abuse

Trauma

Despair

Disability

Exclusion

Malnutrition

Anxiety

Illiteracy

Aggression

Neglect

Malnutrition

Mistrust

Addiction

Violence

Inequality

Homelessness

Mistrust

Unemployment

Illness

Depression

Confusion

Stigma

Unemployment

Insecurity

Disease

Fear

Shame

Isolation

Insecurity

Effects of

poverty

Our solution

Universal answer to individual needs

When we support a mom with:

Click

Diapers

Stroller

Childcare

Housing

Cash

Diapers

Click

She can provide her baby with:

Diapers

X

X

X

X

Stroller

X

X

X

X

Childcare

X

X

X

X

Housing

X

X

X

X

Our approach is simple yet transformative: unconditional direct-cash payments to expectant and new mothers. Why cash? Because it works.

Cash is the most flexible resource we can offer, allowing moms to address each baby’s unique needs without bureaucratic barriers or restrictions. This matters because every family’s circumstances are unique, but the window for preventing poverty’s damaging effects is universal and brief.

Mothers don't need external guidance on what their babies require—they need resources to act on what they already know.  Whether the funds go toward better housing, nutritious food, quality childcare, or education, we trust mothers to make the decisions that best serve their children's development and their family's well-being.

These payments do more than just lift families above the poverty line; they restore dignity and agency to mothers who are experts in their own lives.

Our solution

Universal answer to individual needs

When we support a mom with:

Click

Diapers

Stroller

Childcare

Housing

Cash

Diapers

She can provide her baby with:

Diapers

X

X

X

X

Stroller

X

X

X

X

Childcare

X

X

X

X

Housing

X

X

X

X

Our approach is simple yet transformative: unconditional direct-cash payments to expectant and new mothers. Why cash? Because it works.

Cash is the most flexible resource we can offer, allowing moms to address each baby’s unique needs without bureaucratic barriers or restrictions. This matters because every family’s circumstances are unique, but the window for preventing poverty’s damaging effects is universal and brief.

Mothers don't need external guidance on what their babies require—they need resources to act on what they already know.  Whether the funds go toward better housing, nutritious food, quality childcare, or education, we trust mothers to make the decisions that best serve their children's development and their family's well-being.

These payments do more than just lift families above the poverty line; they restore dignity and agency to mothers who are experts in their own lives.

Our solution

Universal answer to individual needs

When we support a mom with:

Click

Diapers

Stroller

Childcare

Housing

Cash

Diapers

Click

She can provide her baby with:

Diapers

X

X

X

X

Stroller

X

X

X

X

Childcare

X

X

X

X

Housing

X

X

X

X

Our approach is simple yet transformative: unconditional direct-cash payments to expectant and new mothers. Why cash? Because it works.

Cash is the most flexible resource we can offer, allowing moms to address each baby’s unique needs without bureaucratic barriers or restrictions. This matters because every family’s circumstances are unique, but the window for preventing poverty’s damaging effects is universal and brief.

Mothers don't need external guidance on what their babies require—they need resources to act on what they already know.  Whether the funds go toward better housing, nutritious food, quality childcare, or education, we trust mothers to make the decisions that best serve their children's development and their family's well-being.

These payments do more than just lift families above the poverty line; they restore dignity and agency to mothers who are experts in their own lives.

The impact

Preventing poverty is more effective and efficient than treating the symptoms

Our model is grounded in evidence that early intervention yields high returns for children born into poverty. A large quantity of domestic and international research demonstrates that high-quality support during these critical years not only improves childhood outcomes, but also transforms adult health and wellbeing decades later.

By providing unconditional cash payments from pregnancy through age three, we’re addressing poverty where intervention can have the greatest impact. Cash support enables mothers to improve their family's' circumstances, preventing the toxic stress of poverty from rewiring children’s developing brains.

We’re not just alleviating hardship; we’re investing in prevention. This kind of intervention can yield lifelong benefits like better health, stronger cognitive performance, and the ability to capture greater economic opportunity. Early intervention doesn’t just benefit the individual, it reduces community and societal burdens associated with addressing the long-term outcomes of childhood poverty.

Early cash support

With

Without

Higher graduation rates

Higher dropout rates

Better physical health

Chronic health conditions

Improved mental health

Mental health challenges

Higher lifetime earnings

Lower economic mobility

Lower healthcare costs

Higher healthcare costs

Reduced crime potential

Higher risk of incarcaration

Stronger family stability

Intergenerational poverty

The impact

Preventing poverty is more effective and efficient than treating the symptoms

Our model is grounded in evidence that early intervention yields high returns for children born into poverty. A large quantity of domestic and international research demonstrates that high-quality support during these critical years not only improves childhood outcomes, but also transforms adult health and wellbeing decades later.

By providing unconditional cash payments from pregnancy through age three, we’re addressing poverty where intervention can have the greatest impact. Cash support enables mothers to improve their family's' circumstances, preventing the toxic stress of poverty from rewiring children’s developing brains.

We’re not just alleviating hardship; we’re investing in prevention. This kind of intervention can yield lifelong benefits like better health, stronger cognitive performance, and the ability to capture greater economic opportunity. Early intervention doesn’t just benefit the individual, it reduces community and societal burdens associated with addressing the long-term outcomes of childhood poverty.

The impact

Preventing poverty is more effective and efficient than treating the symptoms

Our model is grounded in evidence that early intervention yields high returns for children born into poverty. A large quantity of domestic and international research demonstrates that high-quality support during these critical years not only improves childhood outcomes, but also transforms adult health and wellbeing decades later.

By providing unconditional cash payments from pregnancy through age three, we’re addressing poverty where intervention can have the greatest impact. Cash support enables mothers to improve their family's' circumstances, preventing the toxic stress of poverty from rewiring children’s developing brains.

We’re not just alleviating hardship; we’re investing in prevention. This kind of intervention can yield lifelong benefits like better health, stronger cognitive performance, and the ability to capture greater economic opportunity. Early intervention doesn’t just benefit the individual, it reduces community and societal burdens associated with addressing the long-term outcomes of childhood poverty.

Bridge

Project

Sign up for newsletter

Copyright ©️ 2025, The Bridge Project. All Rights Reserved.

515 Canal Street #1C New York, NY 10013

EIN: 88-1293144

Bridge

Project

Sign up for newsletter

Copyright ©️ 2025, The Bridge Project.

All Rights Reserved.

515 Canal Street #1C New York, NY 10013

EIN: 88-1293144

Bridge

Project

Sign up for newsletter

Copyright ©️ 2025, The Bridge Project. All Rights Reserved.

515 Canal Street #1C New York, NY 10013

EIN: 88-1293144